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How It Works
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You, the advertiser, specify a target campaign budget, and you only pay based on actual clicks that your advertisements receive (a “click” occurs when a prospective customer links from an ad to the advertiser’s web site or offer page – the platform calls this a “visit”). Our program only works with publishers (such as Google and Yahoo) who charge on a pay-per-click basis – meaning that you do not have to pay if your ads are not clicked on by customers.
Our reporting system displays the number of visits each of your campaigns has received to date. There is no need for you to log into every individual publisher site to receive that information, as our report consolidates that information in one location.
At the end of a campaign, our program reviews the number of visits the campaign has received, and the amount of money the publisher has charged for each visit. If your initial campaign budget has not been reached, you will receive a campaign credit to use in future campaigns. In no case will you be billed for more than their target campaign amount. |
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